Published: November 14, 2021
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By: Angelique Romike-Duran, Tarleton State University
Category: Marketing & Advertising
Hashtags: #Creativity #Design #Marketing #PublicRelations #SocialMedia #Writing
I created an October reel for the Tarleton State Instagram account. Inspiration from the reel came from a TikTok trend called autumn aesthetic. The filter makes all the green hues turn orange and red to create an aesthetic. I filmed the reel using my iPhone, placed the filter on top of my footage, and selected the music to match the video. I edited the video using Adobe Premiere Pro. The reel was successful receiving 8,313 plays received 678 likes, two comments, eight shares, and saved seven times.