Published: March 23, 2019
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By: Ana Gamett, Tarleton State University
Category: Event Planning
Hashtags: #Design #EventCoordination #Eventplanning #EventProduction #EventProgramming #Events #Fundraising #Marketing #promotions #SalesandEventPromotions
Project manager for the event.
Negotiated booth space and size. Completed all contracts necessary for the platinum sponsor level. Determine theme and executed design and layout for the booth. Designed all promotional materials and content for the event.
At this event, we had a photo booth with our mascot and the guest was to take pledges to be a safe driver and snag a photo. We also had our agents there taking contacts on iPads and offering insurance information. The target audience was women and their young adults. Expo attendees were attracted to the booth and we never slowed down. The agents received several leads and were able to make contact after the event. Completed entire setup & breakdown.